The Dalmore Dee Dram
Notes from Richard Paterson
From the Master Blender himself;
Just wanted to share the good news that the marketing lads have passed on to me – The Dee Dram has been selling great guns, helping to raise funds for The River Dee Trust.
There was a bit of fun in creating the Dee Dram. We let people pick from six whiskies – Dalmore, Fettercairn, two from Jura, Uisge Beag and a special single Highland grain whisky. After the votes were counted, the Dalmore was chosen as the Dee Dram (the Press & Journal did a piece on the night).
Then it was unveiled on the Dee itself by Billy Connolly.
It will allow the introduction of migratory fish into the territory and produce a lot more fish for the river. Other important projects include planting native trees on the riverbanks and improving the habitat along tributaries to the River Dee. (Again, the Press and Journal has more on it.)
And it’s had some kind words said about it over at Whisky Magazine and elsewhere.
Someone recently tried to sell a bottle on eBay for £99 but you can get the 2011 Dee Dram for just £34.95 a bottle from Strachans of Aboyne. http://www.georgestrachanltd.com/ and it is available from many other sources in Deeside and the rest of the united Kingdom from £39.95 upwards.
The Dalmore Rivers Collection 2011/12 now includes Drams for the Spey, Tay and Tweed and helps raise funds for their respective rivers. All are available from George Strachan and other retailers throughout Scotland & the UK.